A Change of Brand
A Change of Brand, produced by Matchstic, is a podcast about the world’s most loved consumer companies and their rebrand glory, drama, or disaster. In this series we will go deeper than color palettes and typography, talking with brand leaders and agency creatives to retell the story behind the change. Getting into the nitty-gritty, we learn about their leading-edge work, creative process, and approach to change management. Regardless of fame or fail, our mission is to tell these stories to educate and inspire others facing a change of brand.
Latest Episode
Jaguar with Laura Ries and James Morris (19.08.2025)
Previous Episodes
- Manischewitz with Lisa Smith 12.08.2025
- Branding in the Age of AI with Teemu Suviala 05.08.2025
- Herman Miller with Garrett Corcoran 29.07.2025
- Humane World for Animals with Bethany Lesko 22.07.2025
- New York City FC with Milo Kowalski and Justin Au 15.07.2025
- PayPal with Andrea Trabucco-Campos 08.07.2025
- Bonus: Best and Worst Brand Writing of 2024 with Carissa Justice 17.12.2024
- Pepsi with Mauro Porcini 06.08.2024
- EA Sports FC with Nils Leonard 30.07.2024
- Twitter vs. X with Armin Vit & Jason Cieslak 23.07.2024
- Reddit with Natasha Jen 16.07.2024
- RISE with Gavin Hurrell 09.07.2024
- Are Script Logos Dead? with James Bowie & James Edmondson 02.07.2024
- U.S. Army with Matt Egan and Jason Miller 25.06.2024
- LG with David Stevens and Tom Carey 18.06.2024
- Formula 1 with Mike Reed 11.06.2024
- Glassdoor with Deanna German 04.06.2024
- Minecraft with Harry Elonen 29.08.2023
- Nokia with Lee Coomber 22.08.2023
- Bolt with Arthur Foliard 15.08.2023
